The World’s Most Luxury Watch Brands List

Luxury watch brands are products with high-level craftsmanship that combine luxury and reliability. The best luxury watch brands produce watches that are designed to last a lifetime, displaying the highest quality with their exquisite craftsmanship. These luxury watches sell for thousands or even millions of dollars. In order to purchase a product of luxury watch brands, detailed research is required. That’s why we’ve compiled this list of luxury watch brands. Below, we’ve reviewed the most luxurious watch brands on the market and the most expensive watch models sold. These brands are quite ambitious with the products they produce as watches. Watch prices are quite high and can be personally preferred. They can also produce many models with customizable features. 

Luxury Watch Brands

1. Patek Philippe

Patek Philippe manufactures some of the most exclusive and high quality watches in the world. Some rare models sell for millions of dollars. Patek Philippe, a long-established watch brand, has made a reputation as a brand used by royal families with its innovative designs.

Patek Philippe Henry Graves Super complication
The World’s Most Luxury Watch Brands List Patek Philippe Henry Graves Super complication

Celebrities using the Patek Philippe watch brand: Queen Victoria, Ellen DeGeneres, Robert Downey Jr. John Mayer, Nicolas Sarkozy

Patek Philippe price range: $15,000 – $1 million+

The most expensive Patek Philippe watch ever sold: the Henry Graves Supercomplication watch, sold for $24 million in 2014.

2. Audemars Piguet

Audemars Piguet, one of the rare brands still run by the founding families, is one of the oldest watch manufacturers in the world.

Audemars Piguet Royal Oak Tourbillon Chronograph Watch
The World’s Most Luxury Watch Brands List Audemars Piguet Royal Oak Tourbillon Chronograph Watch

Celebrities using the Audemars Piguet watch brand: James Corden, Tom Cruise, Lebron James, Usher

Audemars Piguet price range: $7,000 – $850,000+

The most expensive Audemars Piguet watch ever sold: the signed Audemars Piguet Geneve Leap Year Perp sold for $545,000 in 2015.

3. Vacheron Constantin

The history of Vacheron Constantin, a classic Swiss watch manufacturer, dates back to 1755 and Napoleon Bonaparte was one of the users of the brand.

Vacheron Constantin Malte Tonneau Openworked Tourbillon
The World’s Most Luxury Watch Brands List Vacheron Constantin Malte Tonneau Openworked Tourbillon

Celebrities using the Vacheron Constantin watch brand: Marlon Bradno, Donald Trump, Kate Bosworth, Rick Ross

Price range: $18,000 – $6 million +

The most expensive Vacheron Constantin watch ever sold: In 2005 the King Fouad watch was sold for $2.77 million.

4. A. Lange & Söhne

A. Lange & Söhne, a German watch brand founded in 1845, was closed in 1948 after the ownership of the company was transferred to the state by the post-war Soviet administration. They managed to return to watch production in 1990 and attracted the attention of the watch industry with the extremely complex wristwatches they produced.

A. Lange Söhne 1815 Tourbillon Enamel Dial
The World’s Most Luxury Watch Brands List A. Lange Söhne 1815 Tourbillon Enamel Dial

Famous users of the A. Lange & Söhne watch brand: Vladimir Putin, Carmelo Anthony

Price range: $15,000 – $1 million +

The most expensive A. Lange & Söhne watch ever sold: The Platinum Tourbillon model sold for $333,000 in 2005.

5. Jaeger-LeCoultre

Famous for his intricate watch designs, Jaeger-LeCoultre has succeeded in creating the world’s smallest watch setting.

Jaeger LeCoultre Atmos 561
The World’s Most Luxury Watch Brands List Jaeger LeCoultre Atmos 561

Famous users of the Jaeger-LeCoultre watch brand: Robert Downey Jr. January Jones, Matt Damon, Queen II. Elizabeth

Price range: $5,000 – $20 million +

The most expensive Jaeger-LeCoultre watch ever sold: Atmos 561, which sold for $425,000 in 2013.

6. Rolex

Both women’s and men’s models of the Rolex watch brand continue to increase in popularity over the years. Despite this, the brand still manufactures each of its watches by hand. The Rolex is today recognized as an international status symbol. Especially the Rolex Daytona and Rolex Submariner models are among the most iconic watch models in the world.

Rolex Daytona Paul Newman Watch
The World’s Most Luxury Watch Brands List Rolex Daytona Paul Newman Watch

Celebrities using the Rolex watch brand: Justin Timberlake, Mark Wahlberg, Orlando Bloom, David Beckham, Kanye West

Price range: $5,000 – $650,000+

The most expensive Rolex watch ever sold: In 2017, Paul Newman’s Rolex Daytona was sold for $15.5 million.

7. Hublot

Hublot, part of the LVMH group, is one of the youngest luxury watch brands, founded in 1980. He has been appointed as the official watchmaker of Formula 1 since 2010.

Hublot Big Bang Unico Red Magic Ceramic Watch
The World’s Most Luxury Watch Brands List Hublot Big Bang Unico Red Magic Ceramic Watch

Celebrities using the Hublot watch brand: Kylie Jenner, Kobe Bryant, Jay Z

Price range: $4,200 – $5 million +

The most expensive Hublot watch ever sold: the limited Hublot King Power in 2014 sold for $191,723.

8. Breguet

Founded in 1775, Breguet is one of the world’s leading watch manufacturers and is renowned for its intricate complications and watch cases.

Breguet Classique Tourbillon Squelette Watch
The World’s Most Luxury Watch Brands List Breguet Classique Tourbillon Squelette Watch

Famous users of the Breguet watch brand: Marie Antoinette, Napoleon Bonaparte, Winston Churchill

Price range: $7,000 – $400,000+

The most expensive Breguet watch sold: The Precision Stopwatch, produced in 1814 with the reference No: 2667, was sold for $4.7 million in 2012.

9. Piaget

Known for its enamel dials and luxury jewelery work, Piaget watch was recognized as the 6th most prestigious jewelery brand in the world in 2008.

Piaget Retrograde Sliding Watch
The World’s Most Luxury Watch Brands List Piaget Retrograde Sliding Watch

Famous users of the Piaget watch brand: Ryan Reynolds, Olivia Palermo

Price range: $7,000 – $3.3 million

The most expensive Piaget watch ever sold: The Piaget Retrograde Sliding model sold for $500,300 in 2014.

10. Chopard

Chopard was founded in 1860 to manufacture exclusively women’s wristwatches. As of 2013, they started to produce their products using sustainable gold.

Chopard 201 Carat Watch
The World’s Most Luxury Watch Brands List Chopard 201 Carat Watch

Famous wearers of the Chopard watch brand: Michael Fassbender, Kate Winslet, Colin Firth

Price range: $5,000 – $60,000+

The most expensive Chopard watch ever sold: In 2014, a 201-carat Chopard watch was sold for $25 million.

11. Girard Perregaux

Founded in 1791, Girard Perregaux manufactures prestigious handmade watches. In 1880, the brand produced the first large commercial wristwatch with Constant Girard.

Girard Perregaux Watch
The World’s Most Luxury Watch Brands List Girard Perregaux Watch

Famous users of the Girard Perregaux watch brand: Hugh Jackman, Kobe Bryant, Quentin Tarantino, Pierce Brosman

Price range: $5,000 – $600,000

The most expensive Girard Perregaux watch ever sold: The 1945 Jackpot Tourbillon sold for $176,000 in 2013.

12. Blancpain

The brand was owned by the Blancpain family from 1735 to 1932. However, the last heir of the Blancpain family did not want to enter the watch industry and the brand continues its production within the Swatch Group today.

Blancpain Marylin Monroe Watch
Blancpain Marylin Monroe Watch

Famous users of the Blancpain watch brand: Vladimir Putin, Francis Ford Coppola, Jacques Cousteau

Price range: $7,500 – $1.5 million

The most expensive Blancpain watch model sold: Marilyn Monroe’s watch, sold in 2016, was sold for $225,000.

13. Cartier

Cartier is a Paris-based jewelery and watch company, very popular with celebrities and royalty.

Cartier Watch
Cartier Watch

Famous users of the Cartier watch brand: John F. Kennedy, Sofia Vergara, Angelina Jolie

Price range: $2,300 – $2.5 million

The most expensive Cartier watch ever sold: The Panther Bangle Watch sold for $660,000 in 2015.

14. IWC Schaffhausen

One of the most durable watch manufacturers in Switzerland, IWC’s motto is Probus Scafusia, which means “good, solid craftsmanship from Schaffhausen”.

IWC Pilots Watch Constant Force Tourbillon Edition Le Petit Prince
IWC Pilots Watch Constant Force Tourbillon Edition Le Petit Prince

Famous users of the IWC watch brand: Bradley Cooper, Chris Evans

Price range: $3,950 – $750,000

The most expensive IWC watch ever sold: IWC Destriero Scafusia was sold in 2003 for $325,000.

15. Ulysse Nardin

Founded in Switzerland in 1846, the brand moved to its new headquarters in 1865 and is still managed from here today.

Ulysse Nardin Royal Blue Tourbillon Watch
Ulysse Nardin Royal Blue Tourbillon Watch

Famous users of the Ulysse Nardin watch brand: Michael Jordan, Larry King

Price range: $2,300 – $285,000

The most expensive Ulysse Nardin watch ever sold: The Ulysse Nardin Royal Blue Tourbillon was sold for $1.25 million.

16. Breitling

Breitling has long been the Swiss watch brand of choice by the pilot’s and aviation industry, and was used in the latest James Bond movie “Thunderball”.

Breitling Premier Bentley Centenary Limited Edition
Breitling Premier Bentley Centenary Limited Edition

Famous users of the Breitling watch brand: John Travolta, David Beckham

Price range: $3,000 – $280,000

Most expensive Breitling watch sold: In April 2018, a luxury Breitling watch sold for $870,000.

17. Omega

Omega Speedmaster, worn by Buzz Aldrin on NASA’s moon mission in 1969, made history as the first watch model used in space.

Omega Planet Ocean Casino Royale
Omega Planet Ocean Casino Royale

Famous users of the Omega watch brand: Daniel Craig, Elvis Presley, Steve Carrell

Price range: $1,000 – $710,000

The most expensive Omega watch ever sold: The Omega Seamaster Planet Ocean model used in the 2007 James Bond movie Casino Royal was sold for $250,000.

18. Panerai

One of the non-Swiss watch companies on the list, Panerai is an Italian watch brand. Founded in 1860, the brand partnered with legendary automobile brand Ferrari between 2005 and 2010.

panerai submersible
panerai submersible

Famous users of the Panerai watch brand: Sylvester Stallone, Bill Clinton, Hugh Grant

Price range: $4,000 – $1 million

The most expensive Panerai watch ever sold: The 1995 Panerai Luminor sold for $478,000.

19. TAG Heuer

Like many high-end watch brands, TAG Heuer was founded in Switzerland. The brand, which has an organic connection with racing sports, is very popular among race car drivers. The brand is also famous for being the first watch brand to go into space.

TAG Heuer Carrera Carbon RG
TAG Heuer Carrera Carbon RG

Celebrities using the TAG Heuer watch brand: Patrick Demsey, Brad Pitt, Leonardo DiCaprio, Barack Obama

Price range: $1,500 – $10,000+

Most Expensive TAG Heuer Watch Sold: In 2012, Steve McQueen’s Heuer sold for $799,500.

20. Montblanc

Montblanc was founded in 1911 by a Hamburg banker and a Berlin engineer. Originally a luxury pen manufacturer, the brand now produces luxury watches and jewellery.

Montblanc
Montblanc

Famous users of the Montblanc watch brand: Hugh Jackman

Price range: $2,000 – $388,000

Most expensive Montblancwatch sold: Unknown.

The brands listed above are not just watches, but many luxury jewelry brands. They are the most prestigious brands in the luxury product market. Watch brands produced by the world’s most luxurious brands are not just wrist watches, they are valuable investment tools. If you decide to buy a luxury watch brand, scrutinize it.

You can also review our website for the Best Watch Brands.

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